Maybe not ethically or morally, but as matched bettors, racing presents us with some of the very best opportunities to make a profit.
Everyday there are many horse racing events taking place across Australia. Every single bookmaker offers fixed price odds on some or all of these races.
Racing is good for matched bettors for 3 reasons:
- Volume of bets - Racing markets are highly liquid, both in terms of the odds offered by bookmakers, and the liquidity available on betting exchanges. Some bookmakers may not like taking action on sports. Every bookmaker loves taking action on racing.
- Short lockup times - Racing events are typically over in a matter of minutes, meaning you can quickly move on to the next opportunity. Your money doesn't get tied up for long periods like it can with other sports.
- Frequent promotions - Bookmakers love offering promotions on racing events to attract customers, giving matched bettors plenty of chances to take advantage of these offers.
The last point is particularly important. There are racing promotions available almost every single day from a range of bookmakers. There is no sport that presents more opportunities for matched bettors to profit from bookmaker offers than racing.
Racing Promotions
The most common types of promotions you'll find on racing events include:
- Bonus Bet on Place - Get a bonus bet if your horse doesn't win but finishes in a place position (most common).
- Bonus Bet on Win - Get a bonus bet if your horse wins.
- Extra Profit on Win - Get extra profit on your winnings if your horse wins.
Racing promotions frequently offer an EV of around $8 per $50 staked (16%). They are exceptionally good value for matched bettors.
At PuntPilot, we have a racing specific tool that allows us to capitalize on these promotions quickly and efficiently. It's called Stallion.